PARADIGM BRANDING AGENCY

Create an atmosphere for Otentic. Produce a serie of pictures refleting the brand and its values. The challenge was to associate luxury and authenticity. Giving a feeling of privilege but don't forget the key point of Otentic : stay natural.

BSEF is an international bromine production organisation.
We create communication tools that gives clear messages.

An Artistic Affair

As in branding, an artist shows and gives his soul. The real challenge is to use the relevant channel from the marketing world and expand to the customer's needs.

Otentic is a brand of perfume embracing a collection of eight fragrance ranges. Each fragrance range illustrates different moods with exciting and innovative perfume blends. Otentic tickles your sense with elegance through its fresh flavours, natural ingredients and wild compounds.

We partnered up with Burson-Marsteller in order to provide creative and unique redesign of Vecap’s executive summary and an one pager explaining their work, importance and the steps towards their certification.

Hairways is high end travel size cosmetic brand. With a creative gurus at RealCinderella, we produced 3 visuals aiming to set the brand bases: high-end, essential and frequent traveling. 

Behind the camera Bastian Traunfellner succeeded once again to show Julie Demeunier's grace and Sandro Gonzalez Schena's presence on these glamorous visuals.

Racines Bruxelles opened its garden and made sure everyone had a smile on their face by making the pizza fritta the center of attention. Paradigm Productions made sure to capture idyllic atmosphere of this place and its friendly people in a video and spread the word across the internet. 

Racines is a one of a kind Italian restaurant based in Flagey, Brussels. We brought their love for Italian cuisine online and tried our best to show the skills and atmosphere that can be found in this lovely place.

As part of our ongoing partnership with ECCL, we're currently looking into the existing brand language to refine and revamp their image.

We explored a prospective revision of the Ecole Européenne Luxembourg's website, allowing the platform to provide an engaging toolset for both the teaching staff and pupils alike.